Journal

The Magic of Storytelling Through Dolls and Books.   At Rugabub, we’ve always believed that the most meaningful things we give our children aren’t just toys or books, they’re stories....

Why Sustainability Isn’t a Feature, It’s Our Foundation At Rugabub, sustainability isn’t a checkbox. It’s not a trend we’re tapping into, or a ‘green’ label we’ve added for appeal. It’s...

Why Rugaroo Dolls Are the Perfect Pressies for Relos and Friends Overseas A Slice of Australia in Every Doll When it comes to gifting your mates or family overseas, there’s...

  Imaginary Play Down Under: How Rugaroo Dolls and the Ocean Road Play Mat Celebrate Aussie Culture At Rugaroo, we believe in the magic of play—the kind that stirs imagination,...

The Mob That’s Making Waves G’day, legends! Ever wondered what happens when you mix Aussie ingenuity, a big splash of creativity, and a kangaroo’s boundless energy? You get Rugaroo –...

The Rugaroo mob has bounced into town, and folks all over are hopping mad—in the best way possible! These delightful Aussie-made kangaroo dolls are taking the world by storm!

A Celebration of Aussie Culture, Creativity, and Sustainability We’re thrilled to announce the launch of our very first Rugaroo Kangaroo dolls—six delightful characters from an entire mob of 30 waiting...

The Efficiency of Toy Rotation for Babies and Toddlers: Why Rugabub Play Mats are the Perfect Play Space. Parenting involves numerous decisions, from choosing the right nutrition to creating an...

Welcoming a newborn into the world is a beautiful journey filled with moments of joy, wonder, and discovery. As parents, we strive to provide the best environment for our little...

Are you having difficulties choosing between Rugabub's Round play mats and Rugabub's large play mats? Making the right decision can significantly impact your baby's safety, comfort, and overall playtime experience....

There's a newly reversed side called The Ocean Road. This marks the inaugural occasion where I allowed my 3-year-old to actively shape the whimsical design. I inquired about his preferences,...

Rugabub won both GOLD and Editor's Choice 🏆🏆Thrilled to announce that our Rugabub Play Mats have been awarded 1st Place & Editor's Choice in the Baby Accessories Category of the...